Loyalty cards in the apparel industry in Germany and Spain : is the implementation of a global marketing approach reasonable when operating both in a southern and a northern European country? /
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| Main Author: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hamburg :
Anchor Academic Publishing,
2014.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| 005 | 20171002064714.0 | ||
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| 007 | cr cn||||||||| | ||
| 008 | 140421s2014 gw ad ob 000 0 eng|d | ||
| 020 | |z 9783954890156 | ||
| 020 | |a 9783954895151 (e-book) | ||
| 035 | |a (CaPaEBR)ebr10856475 | ||
| 035 | |a (OCoLC)891655912 | ||
| 040 | |a CaPaEBR |b eng |e rda |e pn |c CaPaEBR | ||
| 050 | 1 | 4 | |a HD9940.G3 |b J36 2014eb |
| 100 | 1 | |a Janotta, Sarah-Mailin, |e author. | |
| 245 | 1 | 0 | |a Loyalty cards in the apparel industry in Germany and Spain : |b is the implementation of a global marketing approach reasonable when operating both in a southern and a northern European country? / |c Sarah-Mailin Janotta. |
| 264 | 1 | |a Hamburg : |b Anchor Academic Publishing, |c 2014. | |
| 300 | |a 1 online resource (133 pages) : |b illustrations | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references. | ||
| 588 | |a Description based on online resource; title from PDF title page (ebrary, viewed April 21, 2014). | ||
| 590 | |a Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Clothing trade |z Germany. | |
| 650 | 0 | |a Clothing trade |z Spain. | |
| 655 | 0 | |a Electronic books. | |
| 797 | 2 | |a ebrary. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10856475 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 171553 |d 171553 | ||