Communicating projects : an end-to-end guide to planning, implementing and evaluating effective communication /
Na minha lista:
| Autor principal: | |
|---|---|
| Formato: | Recurso Electrónico livro electrónico |
| Idioma: | inglês |
| Publicado em: |
Farnham, Surrey :
Gower,
[2013]
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| Assuntos: | |
| Acesso em linha: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
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Sumário:
- Laying the foundations
- Developing the strategy
- Who are our stakeholders?
- Creating great content
- Channel selection
- Planning
- Research and evaluation.