Brand identity essentials 100 principles for designing logos and building brands /
This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
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| Main Author: | |
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| Corporate Author: | |
| Other Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Beverly, Mass. :
Rockport Publishers,
c2010.
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| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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|---|---|---|---|
| 001 | 0000170042 | ||
| 005 | 20171002063543.0 | ||
| 006 | m o u | ||
| 007 | cr cn||||||||| | ||
| 008 | 100504s2010 maua s 001 0 eng d | ||
| 010 | |z 2010018826 | ||
| 020 | |z 159253578X | ||
| 020 | |z 9781592535781 | ||
| 020 | |z 9781610580687 (e-book) | ||
| 035 | |a (CaPaEBR)ebr10715613 | ||
| 035 | |a (OCoLC)782910805 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a NC1002.L63 |b B83 2010eb |
| 082 | 0 | 4 | |a 741.6 |2 22 |
| 100 | 1 | |a Budelmann, Kevin. | |
| 245 | 1 | 0 | |a Brand identity essentials |h [electronic resource] : |b 100 principles for designing logos and building brands / |c Kevin Budelmann, Yang Kim, Curt Wozniak. |
| 246 | 3 | |a Brand identity essentials : |b one hundred principles for designing logos and building brands | |
| 260 | |a Beverly, Mass. : |b Rockport Publishers, |c c2010. | ||
| 300 | |a 208 p. : |b ill. (chiefly col.) | ||
| 500 | |a Includes index. | ||
| 505 | 0 | |a Imagery -- Color -- Dimension -- Contrast -- Shape -- Symbols -- Typography -- Writing -- Story -- Order -- Variation -- Personalization -- Psychology -- Process -- Production -- Digital identity -- Trends -- Shortcuts -- Social media -- Multiples -- Intellectual property -- Documentation -- Evolution -- Competition -- Originality -- Wit-- Idealism -- Authenticity -- Commitment -- Strategy -- Research -- Touchpoints -- Inspiration -- Simplicity. | |
| 520 | 8 | |a This title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved. | |
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2013. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Logos (Symbols) |x Design. | |
| 650 | 0 | |a Industrial design coordination. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 700 | 1 | |a Kim, Yang, |d 1968- | |
| 700 | 1 | |a Wozniak, Curt. | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10715613 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 159185 |d 159185 | ||