Hey, Whipple, squeeze this! the classic guide to creating great advertising /

"The classic (and irreverent) bestselling guide to creating great advertisingHey Whipple, Squeeze This has inspired a generation of ad students, copywriters, and young creatives to make their mark in the industry. But students need new guidance to ply their craft now in the digital world. This new f...

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Үндсэн зохиолч:	Sullivan, Luke
Байгууллагын зохиогч:	ebrary, Inc
Бусад зохиолчид:	Bennett, Sam
Формат:	Цахим Цахим ном
Хэл сонгох:	англи
Хэвлэсэн:	Hoboken, N.J. : Wiley, 2012.
Хэвлэл:	4th ed.
Нөхцлүүд:	Advertising copy. Electronic books.
Онлайн хандалт:	An electronic book accessible through the World Wide Web; click to view
Шошгууд:	Шошго нэмэх Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!