Sun Tzu and the art of business six strategic principles for managers /

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書目詳細資料
主要作者: McNeilly, Mark
企業作者: ebrary, Inc
格式: 電子 電子書
語言:英语
出版: New York : Oxford University Press, 2012.
版:Rev. ed.
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在線閱讀:An electronic book accessible through the World Wide Web; click to view
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書本目錄:
  • Win all without fighting: capturing your market without destroying it
  • Avoid strength, attack weakness: striking where they least expect it
  • Deception and foreknowledge: maximizing the power of market information
  • Speed and preparation: moving swiftly to overcome your competitors
  • Shape your opponent: employing strategy to master the competition
  • Character-based leadership: providing effective leadership in turbulent times
  • Putting the art of business into practice.