The digital innovation playbook creating a transformative customer experience /

"The first half The Digital Media Innovation Playbook provides comprehensive case examples of how organizations both large and small have deployed Real Open methodologies to grow both sales and profit. The case examples will include well-known companies like Word Press, Autodesk, Cisco, just to name...

Descripción completa

Detalles Bibliográficos

Autor principal:	Webb, Nicholas J., 1958-
Autor Corporativo:	ebrary, Inc
Formato:	Electrónico eBook
Lenguaje:	inglés
Publicado:	Hoboken, N.J. : Wiley, c2011.
Materias:	Business enterprises > Technological innovations. Technological innovations > Economic aspects. Business enterprises > Computer networks. Digital media > Economic aspects. Electronic books.
Acceso en línea:	An electronic book accessible through the World Wide Web; click to view
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!