The she spot why women are the market for changing the world--and how to reach them /

The she spot why women are the market for changing the world--and how to reach them /

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Bibliographic Details
Main Author: Witter, Lisa
Corporate Author: ebrary, Inc
Other Authors: Chen, Lisa, 1973-
Format: Electronic eBook
Language:English
Published: San Francisco : Berrett-Koehler Publishers, c2008.
Edition:1st ed.
Subjects:
Women consumers > United States.
Social marketing > United States.
Women in nonprofit organizations > United States.
Electronic books.
Online Access:An electronic book accessible through the World Wide Web; click to view
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Description
Item Description:"A BK business book."
Physical Description:xxiii, 187 p.
Bibliography:Includes bibliographical references (p. 157-168) and index.

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