The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, New Jersey :
Wiley,
2015.
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| Edition: | Fifth edition. |
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| Item Description: | Includes index. |
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| Physical Description: | 1 online resource (465 pages) |
| ISBN: | 9781119070665 (e-book) 9781119070672 (e-book) |