APA (7th ed.) Zitazioa
Scott, D. M. (2015). The new rules of marketing & PR: How to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly (Fifth edition.). Wiley.
Chicago Style (17th ed.) Zitazioa
Scott, David Meerman. The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. Fifth edition. Hoboken, New Jersey: Wiley, 2015.
MLA (9th ed.) Zitazioa
Scott, David Meerman. The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. Fifth edition. Wiley, 2015.
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