Multicultural marketplaces : new territory for international marketing and cross-cultural consumer research /
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| Other Authors: | , , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
[Bradford, West Yorkshire, England] :
Emerald,
[2015]
|
| Series: | International Marketing Review,
Volume 32 Number 2 |
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| 008 | 150615t20152015enk ob 000 0 eng d | ||
| 020 | |z 9781785600968 | ||
| 020 | |a 9781785600975 (e-book) | ||
| 035 | |a (CaPaEBR)ebr11059917 | ||
| 040 | |a CaPaEBR |b eng |e rda |e pn |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF1416 |b .M858 2015eb |
| 082 | 0 | 4 | |a 658.848 |2 23 |
| 245 | 0 | 0 | |a Multicultural marketplaces : |b new territory for international marketing and cross-cultural consumer research / |c guest editors, Dr Catherine Demangeot, Professor Amanda J. Broderick and Professor C. Samuel Craig. |
| 264 | 1 | |a [Bradford, West Yorkshire, England] : |b Emerald, |c [2015] | |
| 264 | 4 | |c ©2015 | |
| 300 | |a 1 online resource (137 pages). | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a computer |2 rdamedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 490 | 0 | |a International Marketing Review, |x 0265-1335 ; |v Volume 32 Number 2 | |
| 504 | |a Includes bibliographical references. | ||
| 588 | |a Description based on online resource; title from PDF cover (ebrary, viewed June 15, 2015). | ||
| 590 | |a Electronic reproduction. Palo Alto, Calif. : ebrary, 2015. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Export marketing. | |
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a International business enterprises. | |
| 655 | 0 | |a Electronic books. | |
| 700 | 1 | |a Demangeot, Catherine, |e editor. | |
| 700 | 1 | |a Broderick, Amanda J., |e editor. | |
| 700 | 1 | |a Craig, C. Samuel, |e editor. | |
| 776 | 0 | 8 | |i Print version: |t Multicultural marketplaces : new territory for international marketing and cross-cultural consumer research. |d [Bradford, West Yorkshire, England] : Emerald, c[2015] |h approximately 137 pages |k International Marketing Review ; Volume 32 Number 2 |x 0265-1335 |z 9781785600968 |
| 797 | 2 | |a ebrary. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=11059917 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 183128 |d 183128 | ||