How contemporary publishers reach out to their customers : transition from B2B to B2C marketing in the publishing industry /

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Detaylı Bibliyografya
Yazar:	Sutton, Kim Maya (Yazar)
Materyal Türü:	Elektronik Ekitap
Dil:	İngilizce
Baskı/Yayın Bilgisi:	Hamburg : Diplomica Verlag, 2014.
Konular:	Publishers and publishing > Handbooks, manuals, etc. Electronic commerce > Management. Marketing > Management > Handbooks, manuals, etc. Customer relations. Electronic books.
Online Erişim:	An electronic book accessible through the World Wide Web; click to view
Etiketler:	Etiketle Etiket eklenmemiş, İlk siz ekleyin!

Diğer Bilgiler
Fiziksel Özellikler:	1 online resource (87 pages) : illustrations
Bibliyografya:	Includes bibliographical references.
ISBN:	9783842811003 (e-book)

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