The customer advocate and the customer saboteur : linking social word-of-mouth, brand impression, and stakeholder behavior /
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主要作者: | Lowenstein, Michael W., 1942- (Author) |
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格式: | 电子 电子书 |
语言: | 英语 |
出版: |
Milwaukee, Wisconsin :
ASQ Quality Press,
2011.
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在线阅读: | An electronic book accessible through the World Wide Web; click to view |
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