Connect : how to use data and digital marketing to create lifetime customers /

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Bibliographic Details
Main Authors: Petersen, Lars Birkholm (Author), Person, Ron, 1948- (Author), Nash, Christopher (Author)
Format: Electronic eBook
Language:English
Published: Hoboken, New Jersey : Wiley, 2014.
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Online Access:An electronic book accessible through the World Wide Web; click to view
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Description
Item Description:Includes index.
Physical Description:1 online resource (274 pages) : color illustrations
ISBN:9781118963609 (e-book)