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The challenges facing brand managers today

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Библиографические подробности
Соавтор:	ebrary, Inc
Другие авторы:	Guzmán, Francisco, Iglesias, Oriol
Формат:	Электронный ресурс eКнига
Язык:	английский
Опубликовано:	[Bradford] : Emerald Insight, 2012.
Серии:	Journal of product & brand management : featuring pricing strategy & practice, v. 21, no. 6
Предметы:	New products > Management. New products > Marketing. Branding (Marketing) Advertising > Brand name products. Electronic books.
Online-ссылка:	An electronic book accessible through the World Wide Web; click to view
Метки:	Добавить метку Нет меток, Требуется 1-ая метка записи!

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