Producing fashion commerce, culture, and consumers /
Saved in:
| Corporate Author: | |
|---|---|
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Philadelphia :
University of Pennsylvania Press,
c2008.
|
| Series: | Hagley perspectives on business and culture
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | 0000161765 | ||
| 005 | 20171002063028.0 | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 080128s2008 paua sb 001 0 eng d | ||
| 010 | |z 2008295550 | ||
| 020 | |z 9780812240375 | ||
| 020 | |z 0812240375 | ||
| 020 | |z 9780812220667 | ||
| 020 | |z 9780812206050 (e-book) | ||
| 035 | |a (CaPaEBR)ebr10642682 | ||
| 035 | |a (OCoLC)794702277 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a TT497 |b .P76 2008eb |
| 082 | 0 | 4 | |a 746.9/2 |2 22 |
| 245 | 0 | 0 | |a Producing fashion |h [electronic resource] : |b commerce, culture, and consumers / |c edited by Regina Lee Blaszczyk. |
| 260 | |a Philadelphia : |b University of Pennsylvania Press, |c c2008. | ||
| 300 | |a vii, 363 p. : |b ill. | ||
| 440 | 0 | |a Hagley perspectives on business and culture | |
| 504 | |a Includes bibliographical references (p. [293]-348) and index. | ||
| 505 | 0 | |a Chapter 1. Rethinking fashion / Regina Lee Blaszczyk -- PART I. Organizing the fashion trades -- Chapter 2. Spreading the word : the development of the Russian fashion press / Christine Ruane -- Chapter 3. Accessorizing, Italian style : creating a market for Milan's fashion merchandise / Elisabetta Merlo and Francesca Polese -- Chapter 4. In the shadow of Paris? French haute couture and Belgian fashion between the wars / Veronique Pouillard -- Chapter 5. Licensing practices at Maison Christian Dior / Tomoko Okawa -- PART II. Inventing fashions, promoting styles -- Chapter 6. The wiener werkstatte and the reform impulse / Heather Hess -- Chapter 7. American fashions for American women : The rise and fall of fashion nationalism / Marlis Schweitzer -- Chapter 8. Coiffing vanity : advertising celluloid toilet sets in 1920s America / Ariel Beaujot -- PART III. Shaping bodies, building brands -- Chapter 9. California casual : lifestyle marketing and men's leisurewear, 1930-1960 / William Scott -- Chapter 10. Marlboro men : outside masculinities and commercial modeling in postwar America / Elspeth Brown -- Chapter 11. The body and the brand : how Lycra shaped America / Kaori O'Connor -- PART IV. Customer reactions, consumer adaptations -- Chapter 12. French hairstyles and the elusive consumer / Steve Zdatny -- Chapter 13. Ripping up the uniform approach: Hungarian women piece together a new communist fashion / Katalin Medvedev -- Chapter 14. Why the old-fashioned is in fashion in American houses / Susan Matt. | |
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2013. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Fashion design |y 20th century |x History. | |
| 650 | 0 | |a Fashion merchandising |y 20th century |x History. | |
| 650 | 0 | |a Consumers' preferences |y 20th century |x History. | |
| 650 | 0 | |a Marketing |x Management |y 20th century |x History. | |
| 650 | 0 | |a Product management |y 20th century |x History. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 700 | 1 | |a Blaszczyk, Regina Lee. | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10642682 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 150911 |d 150911 | ||