Quantitative modelling in marketing and management

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Bibliographic Details
Main Author: Moutinho, Luiz
Corporate Author: ebrary, Inc
Other Authors: Huarng, Kun-Huang
Format: Electronic eBook
Language:English
Published: Singapore ; Hackensack, N.J. : World Scientific, c2013.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HD30.25  |b .M68 2012eb 
100 1 |a Moutinho, Luiz. 
245 1 0 |a Quantitative modelling in marketing and management  |h [electronic resource] /  |c by Luiz Moutinho, Kun-Huang Huarng. 
260 |a Singapore ;  |a Hackensack, N.J. :  |b World Scientific,  |c c2013. 
300 |a xxvi, 503 p. :  |b ill. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2011.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Management  |x Mathematical models. 
650 0 |a Marketing  |x Mathematical models. 
655 7 |a Electronic books.  |2 local 
700 1 |a Huarng, Kun-Huang. 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10627518  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 149113  |d 149113