Moutinho, L., & Huarng, K. (2013). Quantitative modelling in marketing and management. World Scientific.
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Chicago Style (17th ed.) Citation
Moutinho, Luiz, and Kun-Huang Huarng. Quantitative Modelling in Marketing and Management. Singapore ; Hackensack, N.J.: World Scientific, 2013.
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MLA (9th ed.) Citation
Moutinho, Luiz, and Kun-Huang Huarng. Quantitative Modelling in Marketing and Management. World Scientific, 2013.
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