Innovation strategies in new product development balancing technological, marketing and complementary competencies of a firm /
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| Main Author: | |
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| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Frankfurt am Main ; New York :
Peter Lang,
c2011.
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| Series: | Europäische Hochschulschriften. Volks- und Betriebswirtschaft ;
Bd. 3390. |
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| Physical Description: | 188 p. : ill. |
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| Bibliography: | Includes bibliographical references. |
| ISSN: | 0531-7339 ; |