APA (7th ed.) Citation

J., T. S. (2008). Methods for assessing brand value: A comparison between the Interbrand model and the BBDOs Brand Equity Evaluator model. Diplomica Verlag.

Chicago Style (17th ed.) Citation

J., Tatiana Soto. Methods for Assessing Brand Value: A Comparison Between the Interbrand Model and the BBDOs Brand Equity Evaluator Model. Hamburg: Diplomica Verlag, 2008.

MLA (9th ed.) Citation

J., Tatiana Soto. Methods for Assessing Brand Value: A Comparison Between the Interbrand Model and the BBDOs Brand Equity Evaluator Model. Diplomica Verlag, 2008.