Successful marketing strategies for nonprofit organizations winning in the age of the elusive donor /

"From a leading expert on nonprofit marketing, the only marketing handbook a nonprofit manager will ever need-now fully revised and updated In Successful Marketing Strategies for Nonprofit Organizations, Second Edition, nonprofit marketing guru Barry J. McLeish shares everything he's learn...

Ausführliche Beschreibung

Bibliographische Detailangaben

1. Verfasser:	McLeish, Barry, 1956-
Körperschaft:	ebrary, Inc
Format:	Elektronisch E-Book
Sprache:	Englisch
Veröffentlicht:	New York : Wiley, 2011.
Ausgabe:	2nd ed.
Schlagworte:	Nonprofit organizations > Marketing. Electronic books.
Online-Zugang:	An electronic book accessible through the World Wide Web; click to view
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!