Bite-sized marketing realistic solutions for the overworked librarian /
Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library.
Kaydedildi:
| Yazar: | |
|---|---|
| Müşterek Yazar: | |
| Diğer Yazarlar: | , |
| Materyal Türü: | Elektronik Ekitap |
| Dil: | İngilizce |
| Baskı/Yayın Bilgisi: |
Chicago :
American Library Association,
2010.
|
| Konular: | |
| Online Erişim: | An electronic book accessible through the World Wide Web; click to view |
| Etiketler: |
Etiket eklenmemiş, İlk siz ekleyin!
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MARC
| LEADER | 00000nam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | 0000134079 | ||
| 005 | 20171002061241.0 | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 090506s2010 ilua s 001 0 eng d | ||
| 010 | |z 2009016829 | ||
| 020 | |z 0838910009 (alk. paper) | ||
| 020 | |z 9780838910009 (alk. paper) | ||
| 020 | |z 9780838997345 (e-book) | ||
| 035 | |a (CaPaEBR)ebr10469318 | ||
| 035 | |a (OCoLC)593294057 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a Z716.3 |b .D69 2010eb |
| 082 | 0 | 4 | |a 021.7 |2 22 |
| 100 | 1 | |a Dowd, Nancy, |d 1956- | |
| 245 | 1 | 0 | |a Bite-sized marketing |h [electronic resource] : |b realistic solutions for the overworked librarian / |c Nancy Dowd, Mary Evangeliste, & Jonathan Silberman. |
| 260 | |a Chicago : |b American Library Association, |c 2010. | ||
| 300 | |a xi, 140 p. : |b ill. | ||
| 500 | |a Includes index. | ||
| 505 | 0 | |a Word-of-mouth marketing -- Bring your library to life with a story -- How to market electronic resources -- Public relations 101 -- Outreach -- Advocacy -- The new marketing tools -- Design -- Branding -- Marketing best practices. | |
| 520 | |a Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library. | ||
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2013. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Libraries |x Marketing. | |
| 650 | 0 | |a Libraries |x Public relations. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 700 | 1 | |a Evangeliste, Mary. | |
| 700 | 1 | |a Silberman, Jonathan, |d 1982- | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10469318 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 123228 |d 123228 | ||