Social media metrics how to measure and optimize your marketing investment /
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| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
Wiley,
c2010.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| 008 | 100225s2010 nju s 001 0 eng d | ||
| 010 | |z 2010003833 | ||
| 020 | |z 9780470583784 (cloth) | ||
| 035 | |a (CaPaEBR)ebr10377809 | ||
| 035 | |a (OCoLC)630057560 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5415.1265 |b .S7419 2010eb |
| 082 | 0 | 4 | |a 658.8/72 |2 22 |
| 100 | 1 | |a Sterne, Jim, |d 1955- | |
| 245 | 1 | 0 | |a Social media metrics |h [electronic resource] : |b how to measure and optimize your marketing investment / |c Jim Sterne. |
| 260 | |a Hoboken, N.J. : |b Wiley, |c c2010. | ||
| 300 | |a xxxi, 240 p. | ||
| 500 | |a Includes index. | ||
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2010. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Social media |x Economic aspects. | |
| 650 | 0 | |a Marketing research. | |
| 650 | 0 | |a Online social networks |x Economic aspects. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10377809 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 108519 |d 108519 | ||