Pachangas borderlands music, U.S. politics, and transnational marketing /

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Bibliographic Details
Main Author: Dorsey, Margaret E. (Margaret Ellen), 1973-
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Austin : University of Texas Press, c2006.
Edition:1st ed.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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015 |a GBA603812  |2 bnb 
016 7 |z 013354158  |2 Uk 
020 |z 0292706901 (cl. : alk. paper) 
020 |z 0292709617 (pbk. : alk. paper) 
035 |a (CaPaEBR)ebr10188343 
035 |a (OCoLC)614978296 
040 |a CaPaEBR  |c CaPaEBR 
043 |a n-us-tx 
050 1 4 |a JK1991.5.T4  |b D67 2006eb 
082 0 4 |a 324.7/8/09764  |2 22 
100 1 |a Dorsey, Margaret E.  |q (Margaret Ellen),  |d 1973- 
245 1 0 |a Pachangas  |h [electronic resource] :  |b borderlands music, U.S. politics, and transnational marketing /  |c by Margaret E. Dorsey. 
250 |a 1st ed. 
260 |a Austin :  |b University of Texas Press,  |c c2006. 
300 |a x, 235 p. :  |b ill. 
504 |a Includes bibliographical references (p. [207]-222) and index. 
505 0 |a Introduction -- Political pachangas, marketing, and music -- A history and style of association: music, pachangas, and politics in South Texas -- Marketing pachangas: the Budgirls -- Budweiser's Hispanic Scholarship Fund Fiesta Extravaganza -- Out of a social gathering, music: galvanizing persons into politics -- Democracy and the borderlands: two versions -- Pachanga moves: a local republican and a national democratic gathering -- Ace hardware: national corporate marketers learn how the locals do it -- A private event for a public servant: "Mr. Vega" meets modernity. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2013.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Campaign funds  |z Texas. 
650 0 |a Business and politics  |z Texas, South. 
650 0 |a Corporate sponsorship  |z Texas, South. 
650 0 |a Festivals  |z Texas, South. 
651 0 |a Texas, South  |x Social life and customs. 
655 7 |a Electronic books.  |2 local 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10188343  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 83170  |d 83170