The maturing marketplace buying habits of baby boomers and their parents /

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Bibliographic Details
Corporate Author: ebrary, Inc
Other Authors: Moschis, George P., 1944-
Format: Electronic eBook
Language:English
Published: Westport, Conn. : Quorum Books, 2000.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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010 |z  99036602 
020 |z 1567203442 (alk. paper) 
035 |a (CaPaEBR)ebr10018058 
035 |a (OCoLC)614656306 
040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HF5415.33.U6  |b M36 2000eb 
082 0 4 |a 658.8/34/0844  |2 21 
245 0 4 |a The maturing marketplace  |h [electronic resource] :  |b buying habits of baby boomers and their parents /  |c George P. Moschis ... [et al.]. 
260 |a Westport, Conn. :  |b Quorum Books,  |c 2000. 
300 |a xii, 303 p. 
504 |a Includes bibliographical references and index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2013.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Consumer behavior  |z United States. 
650 0 |a Baby boom generation  |z United States  |x Attitudes. 
650 0 |a Middle-aged consumers  |z United States  |x Attitudes. 
650 0 |a Older consumers  |z United States  |x Attitudes. 
650 0 |a Market segmentation  |z United States. 
655 7 |a Electronic books.  |2 local 
700 1 |a Moschis, George P.,  |d 1944- 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10018058  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 55502  |d 55502