Effect of marketing strategies on customer satisfaction among University students : a case of Daystar University, Kenya /

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Bibliografiske detaljer
Hovedforfatter: Igunza, Daniel Lihanda
Format: Bog
Sprog:engelsk
Udgivet: Nairobi : Daystar University, 2016.
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Beskrivelse
Emne beskrivelse:A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management.
Fysisk beskrivelse:xiii, 97 p : ill ; cm.
Bibliografi:Includes bibliographical references.