Target audience perceptions of the effectiveness of social media as a behaviour change communication channel : a study of nakufeel's Facebook campaign in Kenya /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Nairobi :
Daystar,
2016.
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Subjects: | |
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Item Description: | A thesis presented to the School of Communication, Language and Performing Arts of Daystar University, Kenya in partial fulfillment for the degree of Masters of Arts in Communication. |
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Physical Description: | xii, 69 p : ill ; cm. |