Services marketing : people, technology, strategy /

Saved in:

Bibliographic Details
Main Author:	Lovelock, Christopher
Other Authors:	Wirtz, Jochen
Format:	Book
Language:	English
Published:	Boston : Pearson, 2011.
Edition:	7th ed.
Subjects:	Customer services > Marketing. Professions > Marketing. Service industries > Marketing.
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items