Strategic marketing management /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Chicago, Ill
Cerebellum Press
2018
|
| Edition: | 9th ed. |
| Subjects: | |
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| 100 | 1 | |a Chernev, Alexander |9 3778 | |
| 245 | 1 | 0 | |a Strategic marketing management / |c Alexander Chernev |
| 250 | |a 9th ed. | ||
| 260 | |a Chicago, Ill |b Cerebellum Press |c 2018 | ||
| 300 | |a viii, 287 p. : |b ill ; | ||
| 504 | |a Includes bibliographical references and index. | ||
| 541 | |a Regent |c Purchase |d October, 2018 |h Ksh. 6,037 | ||
| 650 | 0 | |a Marketing |x Management. |9 739 | |
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