Strategies implemented by tour operators to address changing trends taking place in Kenya's tourism industry : case study of Abercrombie and Kent /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Nairobi :
Daystar University,
2012.
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| Subjects: | |
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| Item Description: | A thesis presented to the School of Business and Economics of Daystar University in partial fulfilment for the degree of Masters in Business Adminstration In Strategic Management. |
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| Physical Description: | xi, 85 p : ill. |
| Bibliography: | Includes bibliographical references and index. |