Advances in Advertising Research (Vol. III) Current Insights and Future Trends /
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| Main Author: | |
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| Corporate Author: | |
| Other Authors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Wiesbaden :
Gabler Verlag : Imprint: Gabler Verlag,
2012.
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| Series: | European Advertising Academy
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| Subjects: | |
| Online Access: | http://dx.doi.org/10.1007/978-3-8349-4291-3 |
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