Cita APA (7a ed.)
Eisend, M., Langner, T., & Okazaki, S. (2012). Advances in Advertising Research (Vol. III): Current Insights and Future Trends. Gabler Verlag : Imprint: Gabler Verlag. https://doi.org/10.1007/978-3-8349-4291-3
Cita Chicago Style (17a ed.)
Eisend, Martin, Tobias Langner, y Shintaro Okazaki. Advances in Advertising Research (Vol. III): Current Insights and Future Trends. Wiesbaden: Gabler Verlag : Imprint: Gabler Verlag, 2012. https://doi.org/10.1007/978-3-8349-4291-3.
Cita MLA (9a ed.)
Eisend, Martin, et al. Advances in Advertising Research (Vol. III): Current Insights and Future Trends. Gabler Verlag : Imprint: Gabler Verlag, 2012. https://doi.org/10.1007/978-3-8349-4291-3.
Precaución: Estas citas no son 100% exactas.