The Quintessence of Strategic Management What You Really Need to Know to Survive in Business /

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Bibliografiske detaljer
Hovedforfatter:	Kotler, Philip
Institution som forfatter:	SpringerLink (Online service)
Andre forfattere:	Berger, Roland, Bickhoff, Nils
Format:	Electronisk eBog
Sprog:	engelsk
Udgivet:	Berlin, Heidelberg : Springer Berlin Heidelberg, 2010.
Fag:	Economics. Industrial management. Entrepreneurship. Economics/Management Science. Management/Business for Professionals. Business/Management Science, general.
Online adgang:	http://dx.doi.org/10.1007/978-3-642-14544-5
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