The Silver Market Phenomenon Marketing and Innovation in the Aging Society /
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Berlin, Heidelberg :
Springer Berlin Heidelberg,
2011.
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| Subjects: | |
| Online Access: | http://dx.doi.org/10.1007/978-3-642-14338-0 |
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| Physical Description: | digital. |
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| ISBN: | 9783642143380 |
| DOI: | 10.1007/978-3-642-14338-0 |