Competitive marketing strategies towards enhancing students' environment : a case study of two private universities /

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Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας:	Bowen, Chebet J.
Μορφή:	Βιβλίο
Γλώσσα:	Αγγλικά
Έκδοση:	Nairobi : Daystar University, 2011.
Θέματα:	College student > Recruitment. Education, higher > Public relations. Universities and colleges > Marketing.
Ετικέτες:	Προσθήκη ετικέτας Δεν υπάρχουν, Καταχωρήστε ετικέτα πρώτοι!

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100	1		\|a Bowen, Chebet J.
245	1	0	\|a Competitive marketing strategies towards enhancing students' environment : \|b a case study of two private universities / \|c Chebet J. Bowen.
260			\|a Nairobi : \|b Daystar University, \|c 2011.
300			\|a x, 116 p : \|b ill.
500			\|a A thesis presented to the school of Business and Economics of Daystar University, Kenya in partial fulfilment of the requirement for the degree of Masters of Business Administartion in Marketing.
504			\|a Includes bibliographical references and index.
650		0	\|a College student \|x Recruitment.
650		0	\|a Education, higher \|x Public relations.
650		0	\|a Universities and colleges \|x Marketing.
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