Competitive marketing strategies towards enhancing students' environment : a case study of two private universities /

Competitive marketing strategies towards enhancing students' environment : a case study of two private universities /

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Bibliographic Details
Main Author: Bowen, Chebet J.
Format: Book
Language:English
Published: Nairobi : Daystar University, 2011.
Subjects:
College student > Recruitment.
Education, higher > Public relations.
Universities and colleges > Marketing.
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