Marketing management /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New Jersey :
Prentice Hall,
2009.
|
| Edition: | 13th ed. |
| Subjects: | |
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| 100 | 1 | |a Kotler, Philip. | |
| 245 | 1 | 0 | |a Marketing management / |c Philip Kotler and Kevin Lane Keller. |
| 250 | |a 13th ed. | ||
| 260 | |a New Jersey : |b Prentice Hall, |c 2009. | ||
| 300 | |a 816 p : |b ill ; |c cm. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Marketing management. | |
| 650 | 0 | |a Marketing. | |
| 700 | 1 | |a Keller, Kevin Lane. | |
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