Qualitative research methods in public relations and marketing communications /
Gardado en:
| Autor Principal: | |
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| Outros autores: | |
| Formato: | Libro |
| Idioma: | inglés |
| Publicado: |
New York, NY :
Routledge,
2011.
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| Edición: | 2nd ed. |
| Subjects: | |
| Tags: |
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| Descrición Física: | xi, 397 p. ; 25 cm. |
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| Bibliografía: | Includes bibliographical references (p. [370]-386) and index. |
| ISBN: | 0203846540 (ebook) 0415471176 (hardback) 0415471184 (pbk.) 9780203846544 (ebook) 9780415471176 (hardback) 9780415471183 (pbk.) |