A framework for marketing management /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New Jersey :
Person Prentice hall,
2006.
|
| Edition: | 3rd ed. |
| Subjects: | |
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| 100 | 1 | |a Kotler, Philip. |9 2436 | |
| 245 | 1 | 2 | |a A framework for marketing management / |c Philip Kotler. |
| 250 | |a 3rd ed. | ||
| 260 | |a New Jersey : |b Person Prentice hall, |c 2006. | ||
| 300 | |a xxii, 360 p. : |b ill. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Marketing |x Management. |9 739 | |
| 700 | 1 | |a Lane Keller, Kevin. |9 2437 | |
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