Cita APA (7a ed.)
Kotler, P., & Lane Keller, K. (2006). A framework for marketing management (3rd ed.). Person Prentice hall.
Cita Chicago Style (17a ed.)
Kotler, Philip, y Kevin Lane Keller. A Framework for Marketing Management. 3rd ed. New Jersey: Person Prentice hall, 2006.
Cita MLA (9a ed.)
Kotler, Philip, y Kevin Lane Keller. A Framework for Marketing Management. 3rd ed. Person Prentice hall, 2006.
Precaución: Estas citas no son 100% exactas.