A collection of outstanding cases in marketing management /

Saved in:

Bibliographic Details
Other Authors:	Lundstrom, William J., Zikmund, William G.
Format:	Book
Language:	English
Published:	St. Paul, Minn. : West Pub. Co., c1979.
Subjects:	Marketing > United States > Management > Case studies.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000cam a2200000 i 4500
001	0000036744
005	20171002023919.0
008	781115s1979 mnua 00000 eng
010			\|a 78021158 //r84
020			\|a 0829902341 : \|c $11.95
035			\|a 78021158 //r84
040			\|a Daystar \|d Gmuthoni
043			\|a n-us---
050	0	0	\|a HF5415.13 \|b .C64 \|a HF5415.13 \|b .C64
082	0		\|a 658.8/00973
245	0	2	\|a A collection of outstanding cases in marketing management / \|c [edited by] William G. Zikmund, William J. Lundstrom.
260	0		\|a St. Paul, Minn. : \|b West Pub. Co., \|c c1979.
300			\|a xi, 516 p. : \|b ill. ; \|c 25 cm.
650		0	\|a Marketing \|z United States \|x Management \|x Case studies.
700	1	0	\|a Lundstrom, William J.
700	1	0	\|a Zikmund, William G.
908			\|a 061005
942			\|c G
952			\|0 4 \|1 0 \|4 0 \|6 HF541513 C64 \|7 0 \|9 79928 \|a DUN \|b DUN \|c STORE \|d 2017-09-28 \|l 0 \|o HF5415.13.C64 \|p BK032938 \|r 2017-09-28 00:00:00 \|w 2017-09-28 \|x 15970 \|y G
989			\|a 1488783258
999			\|c 40870 \|d 40870