Cita APA (7th ed.)
Lundstrom, W. J., & Zikmund, W. G. (1979). A collection of outstanding cases in marketing management. West Pub. Co..
Cita Chicago (17th ed.)
Lundstrom, William J., i William G. Zikmund. A Collection of Outstanding Cases in Marketing Management. St. Paul, Minn.: West Pub. Co., 1979.
Cita MLA (9th ed.)
Lundstrom, William J., i William G. Zikmund. A Collection of Outstanding Cases in Marketing Management. West Pub. Co., 1979.
Atenció: Aquestes cites poden no estar 100% correctes.