The Oxford textbook of marketing /
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| Daljnji autori: | |
|---|---|
| Format: | Knjiga |
| Jezik: | engleski |
| Izdano: |
Oxford ; New York :
Oxford University Press,
c2000.
|
| Teme: | |
| Oznake: |
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| 245 | 0 | 4 | |a The Oxford textbook of marketing / |c edited by Keith Blois. |
| 260 | |a Oxford ; |a New York : |b Oxford University Press, |c c2000. | ||
| 300 | |a x i, 658 p. : |b ill. ; |c 25 cm. | ||
| 504 | |a Includes bibliographical references (p. [627]-645) and index. | ||
| 650 | 0 | |a Marketing. | |
| 700 | 1 | |a Blois, Keith J. |q (Keith John) | |
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