The Oxford textbook of marketing /

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Bibliographic Details
Other Authors:	Blois, Keith J. (Keith John)
Format:	Book
Language:	English
Published:	Oxford ; New York : Oxford University Press, c2000.
Subjects:	Marketing.
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245	0	4	\|a The Oxford textbook of marketing / \|c edited by Keith Blois.
260			\|a Oxford ; \|a New York : \|b Oxford University Press, \|c c2000.
300			\|a x i, 658 p. : \|b ill. ; \|c 25 cm.
504			\|a Includes bibliographical references (p. [627]-645) and index.
650		0	\|a Marketing.
700	1		\|a Blois, Keith J. \|q (Keith John)
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