Promotional strategy : managing the marketing communications process /

I tiakina i:

Ngā taipitopito rārangi puna kōrero
Kaituhi matua:	Engel, James F.
Ētahi atu kaituhi:	Warshaw, Martin R.
Hōputu:	Pukapuka
Reo:	Ingarihi
I whakaputaina:	Chicago : IRWIN, c1994.
Putanga:	8th ed.
Rangatū:	The Irwin series in marketing
Ngā marau:	Adversiting. Marketing. Marketing > Management.
Ngā Tūtohu:	Tāpirihia he Tūtohu Kāore He Tūtohu, Me noho koe te mea tuatahi ki te tūtohu i tēnei pūkete!

Promotional strategy : managing the marketing communications process / mā Engel, James F.

I whakaputaina 1979

Pukapuka