Promotional strategy : managing the marketing communications process /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Chicago :
IRWIN,
c1994.
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| Edition: | 8th ed. |
| Series: | The Irwin series in marketing
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| Subjects: | |
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Athi-River Campus: Open Shelves
| Call Number: |
JF1351.K69 |
|---|---|
| Barcode BK014481 | Available Place a Hold |