Essentials of marketing : a global-managerial approach /
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| Κύριος συγγραφέας: | |
|---|---|
| Μορφή: | Βιβλίο |
| Γλώσσα: | Αγγλικά |
| Έκδοση: |
Chicago :
Irwin,
c1997.
|
| Έκδοση: | 7th.ed. |
| Θέματα: | |
| Ετικέτες: |
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| 050 | 1 | |a HF5415 |b .M378 | |
| 100 | 1 | |a Perreault, William D. | |
| 245 | 1 | 0 | |a Essentials of marketing : |b a global-managerial approach / |c William D. Perreault. |
| 250 | |a 7th.ed. | ||
| 260 | |a Chicago : |b Irwin, |c c1997. | ||
| 300 | |a 613 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Marketing. | |
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