APA (7th ed.) Zitazioa

McCarthy, D. J., Curran, J. R., & Minicheiello, R. J. (1979). Business policy and strategy: Concepts and readings. Richard D. Irwin.

Chicago Style (17th ed.) Zitazioa

McCarthy, Daniel J., Joseph R. Curran, eta Robert J. Minicheiello. Business Policy and Strategy: Concepts and Readings. Homewood: Richard D. Irwin, 1979.

MLA (9th ed.) Zitazioa

McCarthy, Daniel J., et al. Business Policy and Strategy: Concepts and Readings. Richard D. Irwin, 1979.

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