McCarthy, D. J., Curran, J. R., & Minicheiello, R. J. (1979). Business policy and strategy: Concepts and readings. Richard D. Irwin.
Lua i Stíl Chicago (17ú heag.)McCarthy, Daniel J., Joseph R. Curran, agus Robert J. Minicheiello. Business Policy and Strategy: Concepts and Readings. Homewood: Richard D. Irwin, 1979.
Lua MLA (9ú heag.)McCarthy, Daniel J., et al. Business Policy and Strategy: Concepts and Readings. Richard D. Irwin, 1979.
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