Basic marketing : a managerial approach /

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Bibliographic Details
Main Author: McCarthy, E. Jerome
Other Authors: Perreault, William D.
Format: Book
Language:English
Published: Homewood : Irwin, c1987.
Edition:9th ed.
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Athi-River Campus: Processing Center

Holdings details from Athi-River Campus: Processing Center
Call Number: QC 355.2.P43 1993
Barcode BK019919 Available Place a Hold