Drewniany, B. L., & Jewler, A. J. (2008). Creative strategy in advertising (9th ed.). Thomson.
Cita Chicago (17th ed.)Drewniany, Bonniel L., i A. Jerome Jewler. Creative Strategy in Advertising. 9th ed. Boston, USA: Thomson, 2008.
Cita MLA (9th ed.)Drewniany, Bonniel L., i A. Jerome Jewler. Creative Strategy in Advertising. 9th ed. Thomson, 2008.
Atenció: Aquestes cites poden no estar 100% correctes.