Drewniany, B. L., & Jewler, A. J. (2008). Creative strategy in advertising (9th ed.). Thomson.
Chicago Style (17th ed.) ZitazioaDrewniany, Bonniel L., eta A. Jerome Jewler. Creative Strategy in Advertising. 9th ed. Boston, USA: Thomson, 2008.
MLA (9th ed.) ZitazioaDrewniany, Bonniel L., eta A. Jerome Jewler. Creative Strategy in Advertising. 9th ed. Thomson, 2008.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.